How do I coalition building for change?

The most direct way to practice is through a focused exercise: For a system change you want to implement, build a coalition map. Identify the three layers of coalition you need: (1) Evidence providers — people who have data, experience, or pilot results that demonstrate the change works. Without evidence, the coalition is advocating for theory. (2) Capability providers — people who can build, implement, or operate the systems required by the change. Without capability, the coalition can advocate but cannot deliver. (3) Authority providers — people who can allocate resources, adjust incentives, and authorize the change. Without authority, the coalition can demonstrate and build but cannot deploy at scale. For each layer, identify at least two potential coalition members. Approach one person this week — starting with whoever you have the strongest relationship with.

Common pitfall: Building a coalition of like-minded people who lack organizational diversity. A coalition of enthusiasts who all occupy similar positions (all middle managers, all from the same function, all from the same generation) lacks the organizational reach needed to change the system. The coalition must span the system — including members who operate different parts of the system, who have influence over different stakeholders, and who bring different perspectives on how the change should be designed. A homogeneous coalition is an echo chamber that feels powerful but cannot reach the parts of the system where the change must actually occur.

This practice connects to Phase 84 (Systemic Change) — building it as a repeatable habit compounds over time.