Principlev1
When suppressing unwanted thoughts or drives, expect rebound
When suppressing unwanted thoughts or drives, expect rebound effects where the suppressed material returns with greater frequency and intensity than if never suppressed.
Why This Is a Principle
Derives from Intentional suppression of thoughts paradoxically increases (thought suppression increases accessibility) and Automaticity Without Conscious Control (automatic processes operate without conscious control). This is Wegner's ironic process theory applied as a prescriptive warning—what to expect when you suppress. Actionable prediction that follows from foundational properties.